Ather Energy is set to enter the electric motorcycle market with its first model, expected to launch between 2027 and 2029. The upcoming e-bike will be based on the Zenith platform, designed for the 125–300cc segment, and is anticipated to offer performance comparable to 150cc petrol motorcycles. The projected price is around ₹2 lakh (ex-showroom). Ather's entry into this segment aims... Upcoming Ather e-Bike: Brand Plays The Waiting Game